What’s the first thing that comes to your mind when you think “consumers”? They have an opinion and they have the power to voice it!
If you are a brand, be it any category with real people using your products, you got to understand that when consumers decide to spend that buck on your brand, there is a lot involved! They are proud of their decision and they would go to any extent to back your brand. But the flip side is; if they don’t get the experience you promised, they are going to come after you.
Imagine buying a business class ticket and getting an economy experience. Or opting for that perfect deal, that turns out to be a disaster.
We at Bloggers’ Mind team up with brands, organizations, communities & entrepreneurs to help gauge the pulse of consumers, build campaigns, engage consumers effectively and measure more effectively.
We are a “digital lab” and we function like a factory. From taking the brief, to building the plan, to launching the campaign, to amplifying it across networks to generating real time intelligence & reports.
We are a digital analytics & word of mouth marketing company with expertise in social media, digital marketing, advocacy and Public Relations.
Where is digital marketing today?
92% of consumers trust recommendations from friends/peers more than any form of advertising and
70% of consumers refer to online reviews before making a purchase decision.
81% of consumers are influenced by their friend’s social posts 26% of the population influence purchasing activities of the other 76%
With a tornado of conversations storming the web in real time and the growing media consumption on multiple screens,
brands need to have an always on,platform wise, location wise real time approach.